IN inspired by STING https://www.stingeyewear.com/en/ Fri, 18 Apr 2025 07:41:16 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://www.stingeyewear.com/wp-content/uploads/2024/01/cropped-IN-favicon-grey-32x32.png IN inspired by STING https://www.stingeyewear.com/en/ 32 32 World Laughter Day 2025 https://www.stingeyewear.com/en/2025/04/17/world-laughter-day-2025/ Thu, 17 Apr 2025 15:10:57 +0000 https://www.stingeyewear.com/?p=48788

In the best optical centres, a special gift to celebrate the smile!

Laughter is contagious, good for the heart and the mood… and this year, in the best opticians’ centres, good for style too!

On the occasion of World Laughter Day, which this year is celebrated on 04 May 2025 to remind us how important the power of a smile is, we have decided to celebrate with you with a fun and colourful initiative.

During all the days leading up to the day dedicated to laughter and happiness, you will find a special marketing activation at participating opticians designed to bring a pinch of cheer into your daily routine.

When you buy IN inspired by STING prescription glasses or sunglasses, you will receive a free pair of smiling socks, branded IN inspired by STING

An original and unconventional thought, perfect for celebrating the joy of seeing well… and doing it in style!

For the duration of the promotion, the message will be visible in the points of sale involved:

“You choose the glasses, we put on the socks! Buy a pair of IN inspired by STING glasses and receive a free pair of socks.”

A small gift that becomes a symbol of lightness, good humour and attention to detail. Because taking care of your eyesight is important, but doing it with a smile is even more so.

Don’t miss the chance to experience a moment of unexpected happiness: drop by one of the participating opticians and discover how good it can be to see (and laugh) better!

]]> IN inspired by STING https://www.stingeyewear.com/en/2024/01/19/in-inspired-by-sting/ Fri, 19 Jan 2024 14:50:41 +0000 https://www.stingeyewear.com/2024/01/19/in-inspired-by-sting/

IN Inspired by ST!NG is here: a new eyewear collection reworking the iconic codes of Sting, a brand whose style and history has had a great impact on the culture and lifestyles of the past four decades.

IN Inspired by ST!NG stands out for its contemporary design, abandoning routine and taking a colourful approach to everyday life with a focus on change. Everything is in motion, everything moves quickly, in the age of attitude and self-confidence. Next season’s broad selection includes frames ranging from characteristic rectangular styles to vibrant round forms.

In addition to quality materials and manufacturing, what makes all IN Inspired by ST!NG eyewear instantly recognisable is the colours: lime, grey, slate and black with touches of red, yellow, blue, brown and green, in a kaleidoscope of chromatic solutions forming unexpected combinations.

The collection is intended for the modern man but is also a nod to unisex style, with fourteen new prescription frames and six sunglasses characterised by distinctive elements such as the trim on the front piece and the customised workmanship of the metal core. A five-joint hinge, a metal end piece and gluing on the temple tip are not only aesthetic details but elements designed to improve comfort and balance.
Unexpected colour combinations appear with unusual, sophisticated materials, covering the temples with geometric motifs and peeking out at the top of the front piece.

The range includes petite styles to respond to all needs.

We have intercepted a rapidly growing and as yet poorly served niche market: colourful eyewear for men. The IN inspired by ST!NG collection includes a vast range of styles varying greatly in shape and colour, without compromising on quality and comfort. IN Inspired by ST!NG completes the offering for men in our portfolio. Appropriate segmentation with timeless accessories for timeless people, adding a cheerful, lively touch to everyday living
Barbara De Rigo
Chief Marketing Officer of the De Rigo Group

In its contemporary take on the traditional Italian lifestyle, IN inspired by ST!NG represents an all-new eyewear concept, accompanying customers in all the most authentic experiences of life.
The IN Inspired by ST!NG collection was unveiled at the last Mido.

SST512

Acetate sunglasses with a rectangular front, faceted at the top. The bold profile of the temple thins out in the temple tip to highlight the special paddle shape, a distinctive element of the collection, offering a glimpse of the metal core it contains.

SST513

Acetate sunglasses with a classic panto shape. The keyhole bridge and a special faceting effect characterise the front. Two colour variants have a triple glued element, in the end piece, in the temple and in the temple tip, creating an interplay of colour contrasts. Also available in two full colour variants, tortoise shell and glossy black, with coloured trim on the temple tip.

SST514

Rectangular shaped acetate sunglasses. The distinctive trim and special faceting effect characterise the front. Two colour variants have a double glued element, in the temple and in the temple tip, creating an interplay of colour contrasts. Also available in two full colour variants, tortoise shell and glossy black
with coloured trim on the temple tip.

SST515

Rectangular shaped sunglasses. The acetate with its slender, lightweight profiles features, in two colour variants, with a special glued element in the front that creates an interplay of contrasts: an exquisitely elegant detail. Also available in two full colour variants, tortoise shell and glossy black, with coloured trim on the temple tip.

SST517

Acetate sunglasses with a double bridge featuring slender, lightweight profiles.
Available in two full colour variants, black and tortoise shell, and two variants characterised by special glued elements to create a contrasting effect between colours and textures. The special colour dot is also featured in the paddle-shaped temple tip: the unmistakable hallmark of IN inspired by STING.

VST500

Light, slender, rectangular acetate prescription glasses. Three colour variants characterised by special glued elements on the front. The paddle-shaped temple tip and the metal trim on the front are the distinctive elements of IN inspired by STING eyewear.

VST508

Rectangular acetate prescription glasses. Available in two full colours and two colours characterised by special glued elements in the front. The paddle-shaped temple tip is the distinctive element of the IN inspired by STING collection. The style is completed with a five-joint hinge and a metal core with unique visible workmanship. Also available in small sizes to meet all requirements.

VST509

Acetate prescription glasses in contemporary style. Available in three colour variants characterised by special glued elements on the front. The style is completed with a five-joint hinge and a metal core with unique visible workmanship. Also available in small sizes to meet all requirements

VST510

Slender, light panto-shaped acetate prescription glasses. The front is embellished, in two colour variants, with special glued elements that create interplays of contrasts and textures. The core of the temple and its special workmanship are visible in all colour variants. The metal trim on the front piece and the temple tip, with its special paddle-shaped workmanship and glued element, are distinctive features of the IN inspired by STING collection.

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